How to be a review rock star

Be a Review Rockstar!

At Parentdigm, we want to help nurture a vibrant community of parents who share their experiences enthusiastically and responsibly with one another. Great reviews are essential to guiding the decision making of other parents so that they can select the childcare center that is the best fit for their child or children.


Here are a few quick tips:

  • Be Insightful and Succinct: Be specific and relevant to the childcare center that you are reviewing, and describe what other visitors are likely to experience. Highlight key differentiators (e.g. swimming pool or facial recognition security system), and try to share something novel, if applicable. From parking to curriculum, reviews should reveal the unique experiences that the childcare center offers.

  • Be Real and Balanced: Be authentic but not emotional. Review your own experience, and explain why you liked or disliked the childcare center. Try to be as accurate as possible, and include both the positive and negative aspects of the visit. This adds credibility to your review.

  • Be Respectful: “Good” is not always positive. Not every experience with a childcare center will be a positive one and you will likely have to share some negative feedback. Even if you’re frustrated, make sure your criticism is constructive. Business owners often use this feedback loop to address issues and provide service recovery.

  • Not General Commentary: At times certain childcare centers may become the subject of larger public debate or conversation due to recent news coverage or current events. While we respect and value your opinion, reviews are not meant for social or political commentary. We think there are other forums that are more suited to those kinds of conversations, like blogs or social networks. Please write about your firsthand experience and not general commentary on the center in relation to recent news.

  • Write with Style: People will pay attention when you write thoughtful reviews. Keep them readable and avoid excessive capitalization or punctuation. Use good grammar, check your spelling, and refrain from profanity. Choose the right length - a paragraph is great. Be creative and have fun!

 

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